Value Promise
Trade Intelligence shows brands how their markets really move, not how they’re assumed to.
Teams gain visibility into actual retail conditions, the stores most ready to engage, and the regions where demand and supply dynamics genuinely indicate strong expansion potential.
Altilos turns real-time signals into clear direction on where to act, how to compete, who to partner with, and which markets can scale fastest.
The result?
Expansion becomes fast, frictionless, and far easier to execute with confidence.
The Challenge
Most brands attempt to scale with limited visibility.
Teams make decisions based on instinct, fragmented data, or incorrect market information.
But without evidence, growth becomes inefficient.
Guesswork turns into slow, expensive detours.
Unreliable leads drain time and resources.
Blind spots in distribution weaken market execution.
The reality is that many teams don’t fully know:
✔ Which retailers actually stock their category
✔ Where competitors have strong or emerging presence
✔ Where distribution gaps are forming
✔ Which stores are ready to onboard their products
This lack of clarity compounds over time, slowing expansion, and weakening market penetration.
The Trade Intelligence Edge
A verified
view of retail reality
Know where your category performs best, which retailers stock competing brands, and how your presence compares; all backed by photos, SKU checks, and ground-level insights.
Retailers with the highest stocking intent.
Identify the stores most likely to stock your SKUs today. Prioritised, segmented, and mapped to your category and throughput potential.
Coverage
gaps exposed early
See underserved regions, low-visibility pockets, and channel blind spots you may be missing- before they impact growth.
Store-level competitor visibility
Understand competitor penetration, pricing cues, and shelf behaviour to shape tactical decisions and stay ahead.
Confident route-to-market decisions
Strengthen your distributor network with verified evidence, not anecdotal updates.
Key Metrics
360,000+
verified retailers mapped
12+
consumer categories tracked
Multi-country
coverage across emerging markets
100%
proof-backed stocking validation
What You Receive
Strategic Clarity
De-risk your expansion efforts
Category presence, brand availability, market demand, and shelf coverage across your target regions.
Competitive and category context
Where competitors win, how the category behaves on shelf, and the pricing patterns that matter.
Prioritised retail opportunities
Stores ranked by stocking likelihood, category alignment, and regional relevance.
Coverage and gap mapping
A clear picture of where you’re strong, where you’re absent, and where expansion delivers the highest ROI.
Execution-ready recommendations
Direct guidance for expansion, activation, and route-to-market decisions.
How It Works
Capture actual market conditions
We verify shelf presence, competitor stocking, and SKU availability across targeted stores and geographies.
Map
Retailer Opportunities
We evaluate retailers based on category fit, competitor context, shopper profile, and stocking readiness.
Deliver your expansion blueprint
You receive a clear, evidence-driven view of where to grow, who to target, and how to strengthen execution.
Built For Brands Who Want To:
✔ Enter new markets with confidence
✔ Strengthen penetration in existing regions
✔ Improve availability with verified proof
✔ Understand competitor presence on the shelf
✔ Prioritize the right retailers, not every retailer
✔ Validate distributor performance
✔ Reduce time-to-market for new launches
Deliverables
✔ Verified retailer lists (CSV / Excel)
✔ Shelf and SKU photo evidence
✔ Category and competitor penetration reports
✔ Coverage and gap maps
✔ Prioritised high-potential retailer leads
✔ Market expansion and route-to-market recommendations
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